Monday, May 9, 2022

Create video ad tags for optimized pods - Google Ad Manager Help [gg-admanager-en]

Create video ad tags for optimized pods

Video pods allow groups of ads to be shown in sequence. When you activate pods for your network, you choose between standard and optimized pods. 

  • Standard pods allow you to specify the maximum number of ads that can be in the pod and each ad's duration.
  • Optimized pods require you specify the pod length (either a maximum or an exact duration). You can also optionally specify the maximum number of ads that can be in the pod.

Optimized pods can be requested directly from ad tags, instead of using ad rules, with the following parameters. 

More information on these parameters can be found when you create master video tags manually

Required parameters

  • Optimized pods can be requested directly by adding the pmnd, pmxd, and pmad parameters to the video ad tag.

Optional parameters

  • For competitive exclusions, add the correlator and scor parameters.*
  • To target by position, add the pod, vpos, and mridx parameters to every ad call in the stream.

The ppos (position in pod) and lip (last in pod) parameters should not be used for optimized pods.

 * The correlator parameter is a required parameter in all video ad tags.


First ad break (90s duration, 3 ads maximum),300x250&correlator=7105&pmnd=0&pmxd=90000&pmad=3&pod=1&vpos=midroll&mridx=1&scor=17&cust_params=deployment%3Ddevsite%26sample_ar%3Dpremidpostoptimizedpod

Second ad break (180s duration, 6 ads maximum),300x250&correlator=7105&pmnd=0&pmxd=180000&pmad=6&pod=2&vpos=midroll&mridx=2&scor=17&cust_params=deployment%3Ddevsite%26sample_ar%3Dpremidpostoptimizedpod

Third ad break (90s duration, 3 ads maximum),300x250&correlator=7105&pmnd=0&pmxd=90000&pmad=3&pod=3&vpos=midroll&mridx=3&scor=17&cust_params=deployment%3Ddevsite%26sample_ar%3Dpremidpostoptimizedpod

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