Healthcare and medicines: prescription drug terms
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The Google Ads policy on healthcare will change in October 2014. The policy is changing to allow the following in limited cases and where permitted by local law: use of prescription drug terms in ad text, landing pages, or keywords for public health and safety awareness campaigns from governmental or well-established non-profit health advocacy organizations. After the new policy goes into effect, the policy description will be updated to reflect this change.
(Posted October 2014)